
I'm Hristina — writer, mentor, and guide for women who are no longer interested in becoming someone else, but in remembering who they already are. For over fifteen years I have worked at the highest levels of international business. Alongside that career, I found myself following a parallel path — one that taught me just as much about leadership, ambition, and what it really means to build something meaningful.
For over fifteen years I have worked across global markets, building client relationships, shaping growth strategies and leading conversations at the highest levels of international business.
At the same time, I was exploring another way of understanding work through Business Energetics, somatic intelligence, Human Design, and embodiment practices. Not as an escape from business, but as a way of inhabiting it more fully.
What I eventually realised was that these were never two separate worlds. I had simply been keeping them apart.
Business as Poetry grew from that integration.
It began with a simple question:
What happens when you stop leaving parts of yourself outside the room?
When the strategic and the intuitive, the analytical and the embodied, the professional and the personal no longer compete for space, but begin to work together. The answer, I discovered, wasn't just better business.
It was a different way of leading, creating, and living. One rooted in presence, integrity, and a quieter kind of confidence.
Today I work in English and Bulgarian through my writing, women's circles, retreats, and private mentorship.
I don't teach from a place of having arrived. I'm living this work too.

I don't believe you have to choose one identity.
Or wait until you've figured everything out before you're allowed to begin.
Life asks something much more interesting of us: to keep responding honestly as we change.
My work is for women navigating that space between what is completing and what is emerging. Women who sense that something new is asking to be lived, even if they can't quite name it yet.
I write.
Essays, letters, and reflections on work, creativity, ambition, and the beautiful complexity of becoming yourself. I share monthly conversations, guided practices, and resources to support you through my Substack.
I hold circles.
Spaces where women gather to be present, reconnect with themselves, and discover what becomes possible when nothing needs to be performed or proved.
I offer one to one mentorship.
Private mentorship for women navigating change, building something meaningful, or simply wanting a place where they can hear themselves more clearly. Every conversation begins with who you are and evolves around conversation, curiosity, and the belief that clarity has its own timing.
If that's where you find yourself, you're in the right place.
Welcome back to yourself.
